Who is Wild Muse Media.
Two creatives realised that together they could help brands actually be seen. Wild Muse is where creativity, strategy and storytelling meet.
Gem is known for bold shoots and making absolutely anyone feel confident on camera. Dea brings the design, storytelling and an obsessive eye for detail.
We don't make content just to fill a feed. We build partnerships with intention and strategy, creating work that feels elevated, creatively led and unmistakably yours.


Gem Ursino
Wild Muse was born from years spent working inside brands, building her own and becoming a little obsessed with what makes people stop, connect and remember a brand.
Gem's eye for creative direction first took shape through her own concept shoots, which became known for their standout themes, styling and attention to detail. Before long, brands were reaching out for that same creative eye, trusting her to bring ideas to life and make the process feel just as good as the end result.
Creativity is her love language, but storytelling has always been at the heart of it. Sentimental from a very young age, Gem has always been captivated by memories, photos, the little details we hold onto and the stories they carry with them. It's a thread that now runs through everything she creates, whether she's building a visual world around a brand or capturing one of life's most personal milestones.
Above all, she loves creating work that makes people feel something, while making the people in front of her camera feel completely confident in the process.
When she's not creating with Wild Muse, you'll find her coaching clients online, having a chilled red with her favourite people or adventuring with her golden retriever, Willow, who she regularly has to be reminded she did not, in fact, give birth to.
@gem_ursinoDeanna Caccamo
With a background in interior architecture and design, Dea brings a trained creative eye and an instinct for how considered details shape the bigger picture. Years spent designing spaces where materiality, flow and feeling matter have shaped the way she approaches everything creative.
But somewhere along the way, it wasn't just the spaces getting noticed. Through building her own design studio, Dea became just as known for the way she captured, curated and shared her work online. The storytelling, the imagery, the details, the way everything sat together. Turns out, creating the work and knowing how to make people feel something when they see it are two very different skills. She became a little obsessed with both.
That instinct naturally evolved beyond interiors. Her eye for detail, composition and storytelling translates seamlessly into creative direction, bringing together all the little things that make a brand, space or moment feel distinctly itself.
Led by detail, grounded in balance and drawn to all things beautifully considered, Dea believes the strongest creative work doesn't need to shout. It feels effortless, elevated and quietly confident.
Her role at Wild Muse? Seeing the details others might miss, pulling them together, and capturing the kind of atmosphere that just oozes luxury.
The off-duty edit? Black cat energy with a weakness for all things luxury and refined, paired with undeniable stage-mum energy when there's a good shot to be had. When she's not creating, she's probably hyper-fixating on a new hobby (currently: skiing), trying the newest restaurant everyone's talking about, or exactly where she'd rather be: curled up on the couch with her Cavoodle babies.
@deanna.caccamo


